What hourly rate should a freelancer charge?

A freelance rate has to cover unpaid hours, overhead, and a tax buffer. Here is the formula, an $80,000 target, and why salary divided by 2,080 is the wrong quote.

People type this into search every day: how to calculate freelance hourly rate.

The usual answer is “take your old salary and divide by 2,080.” That is a payroll shortcut. It prices an employee hour. It does not pay for the weeks you do not bill, the software you buy yourself, or the tax an employer used to withhold.

I am not going to invent a market rate for designers or developers. Those lists go stale. What you can compute is the minimum rate that hits a target income after overhead and a buffer, on the hours you will actually invoice.

This is a planning model. It is not tax advice, and it is not a quote you have to send a client.

The rate is revenue, not a wage

The freelance hourly or day rate calculator uses:

(target income × (1 + buffer) + overhead) ÷ annual billable hours

Annual billable hours are working weeks times billable hours per week. Non-billable work stays out of that product. The buffer is a planning allowance, not a tax calculation. The tool says that in its assumptions.

Here are the published defaults:

  • target personal income: $80,000 / year
  • business overhead: $18,000 / year
  • tax and benefits buffer: 25%
  • working weeks: 46
  • billable hours per week: 24

Required annual revenue: 80,000 × 1.25 + 18,000 = $118,000

Billable hours: 46 × 24 = 1,104

Minimum hourly rate: 118,000 ÷ 1,104 = $106.88

Eight-hour day rate: 106.88 × 8 = $855.07

Calculator result

Freelance hourly or day rate

Target personal income
$80,000.00
Business overhead
$18,000.00
Tax & benefits buffer
25%
Working weeks
46 weeks
Billable hours per week
24 hrs

$106.88

minimum hourly rate

Eight-hour day rate
$855.07
Required annual revenue
$118,000.00
Billable hours / year
1,104
Open the calculator

$106.88 looks high next to an employee hour. That is the point. The client is buying the unbilled time too.

Fig 1 · 1/3

What $118,000 has to cover

Default target, 25% buffer, $18,000 overhead

Income target

$80,000

Tax buffer

Add the buffer next

 $20,000

Overhead

Add overhead next

 $18,000

The $80,000 income target is $80,000 of the $118,000.

The 25% buffer adds $20,000. Overhead adds $18,000.

2,080 hours is the wrong denominator

The salary to hourly pay post walks 40 × 52 = 2,080. US federal civilian payroll uses 2,087. Neither number is a freelance calendar.

Put 40 in the billable-hours box and keep $80,000, $18,000, 25%, and 46 weeks.

Billable hours: 46 × 40 = 1,840

Hourly rate: 118,000 ÷ 1,840 = $64.13

Day rate: $513.04

You just assumed every working hour is invoiced. Marketing, proposals, bookkeeping, and learning still take time. They did not disappear because the rate looks friendlier.

The same $80,000 as a salary, 40 hours, 46 working weeks, and no PTO in the salary tool:

Hourly: 80,000 ÷ (40 × 46) = $43.48

Fig 2 · 1/3

Three hours, one $80,000 target

Same income goal. Different hour counts.

Hourly figure

Salary / 1,840

$43.48

Freelance / 1,840

Bill every hour next

 $64.13

Freelance / 1,104

Billable hours next

 $106.88

An employee hour on 1,840 working hours is $43.48.

Pretend all 1,840 hours are billable and the freelance rate is $64.13.

1,104 billed hours, the calculator default, need $106.88.

$43.48 is a wage conversion. $106.88 is a revenue conversion. Mixing them is how a freelance quote lands too low.

Billable hours move the rate more than the buffer does

Keep $118,000 of required revenue and 46 weeks. Change only weekly billable hours:

  • 20 hours: 920 year hours, $128.26 / hr, $1,026.09 day
  • 24 hours (default): 1,104 year hours, $106.88 / hr, $855.07 day
  • 32 hours: 1,472 year hours, $80.16 / hr, $641.30 day
  • 40 hours: 1,840 year hours, $64.13 / hr, $513.04 day

Fig 3 · 1/1

Rate as billed hours rise

$118,000 required revenue, 46 weeks. Hours are the only change.

Minimum hourly rate

Rate as billed hours rise$0.00$50$100$150$20020h24h32h40h
  • Hourly rate
Rate as billed hours rise
PointHourly rate
20h$128
24h$107
32h$80
40h$64

At 20 billed hours a week the minimum rate is $128.26.

At 24 hours, the default, it is $106.88. At 40 hours it is $64.13.

I would put the hours you invoiced in a normal recent month, not a heroic week. A rate built on a perfect calendar fails the first quiet fortnight.

Add two working weeks. 48 weeks × 24 hours = 1,152. Rate: $102.43. Day: $819.44. Four extra billed days a year only shave $4.45 off $106.88. Hours per week still do most of the work.

25% is a buffer, not the self-employment tax

IRS Topic 554 says you usually pay self-employment tax if net earnings are $400 or more. The rate is 12.4% Social Security plus 2.9% Medicare, which is 15.3%. Generally the amount subject to that tax is 92.35% of net earnings.

Publication 334 repeats 15.3% and says you calculate net earnings by subtracting ordinary and necessary trade or business expenses from gross income. You report the tax on Schedule SE. You can deduct one-half of the SE tax as an adjustment to income. Additional Medicare tax can apply above a filing-status threshold.

That 15.3% is not a complete tax bill. Income tax sits on top. State and local rules sit on top of that. Health insurance, retirement, and unpaid leave are not in Topic 554.

Put 15.3 in the buffer box anyway, as a labeled experiment. Keep $80,000, $18,000, 46 weeks, and 24 hours.

Required revenue: 80,000 × 1.153 + 18,000 = $110,240

Hourly: $99.86

Day: $798.84

Turn the buffer off (0%):

Required revenue: 80,000 + 18,000 = $98,000

Hourly: $88.77

Day: $710.14

Fig 4 · 1/1

Three buffers, same hours

$80,000 income, $18,000 overhead, 1,104 billed hours

Three buffers, same hours$0.00$50$100$150$2000%15.3%25%30%
  • Hourly rate
Three buffers, same hours
CategoryHourly rate
0%$89
15.3%$100
25%$107
30%$111

A 0% buffer prints $88.77 an hour.

A 15.3% buffer, the SE-tax rate alone, prints $99.86. The default 25% prints $106.88.

30% buffer: required revenue $122,000, hourly $110.51, day $884.06.

The country note on the calculator is the line to keep: the buffer is a planning input, not a local tax calculation. If your accountant gives you a reserve percentage, type that. Do not treat $106.88 as a withholding formula.

Overhead is a yearly pile, not a vibe

Publication 334 says a deductible business expense must be ordinary and necessary. Ordinary means common in your field. Necessary means helpful and appropriate. The expense does not have to be indispensable.

The $18,000 default is a planning pile: software, insurance, accounting, a desk, a computer you replace. If you pay overhead monthly, multiply a normal month by 12, then add the annual items.

Cut overhead to $12,000. Keep the default income, 25%, 46 weeks, and 24 hours.

Required revenue: $112,000

Hourly: $101.45

Day: $811.59

$6,000 less overhead is $5.43 off the hour. Useful. It does not replace a honest billable-hour count.

The SBA break-even page treats price as the lever that has to cover costs. Same idea. This calculator solves for the hourly price. It does not decide whether clients will pay it.

How many hours does $118,000 need?

The billable utilization target calculator flips the question. It takes a revenue target and an average rate, then divides by working weeks.

revenue ÷ rate ÷ weeks

Defaults there are $180,000 at $150/hr over 46 weeks: 26.1 hrs a week, 1,200 hours a year, 65.2% of a 40-hour week.

Use the freelance default instead. Revenue $118,000, rate $106.88, 46 weeks, 40 work hours:

Weekly billable: 24 hrs

Annual billable: 1,104

Utilization: 60%

Non-billable: 16 hrs a week

Calculator result

Billable utilization target

Annual revenue target
$118,000.00
Average billable rate
$106.88

24 hrs

billable hours per week

Annual billable hours
1,104
Utilization target
60%
Non-billable hours / week
16
Open the calculator

That 60% is this pair of defaults, not a industry statistic.

Quote $80 an hour and keep the $118,000 target:

Weekly: 32.1 hrs

Annual: 1,475

Utilization: 80.2%

Non-billable: 7.9 hrs

You left yourself less than a day a week for sales and admin. Possible for a week. Ugly as a year.

Quote $150 an hour:

Weekly: 17.1 hrs

Annual: 787

Utilization: 42.8%

Non-billable: 22.9 hrs

The higher rate needs fewer sold hours. It also needs clients who will pay $150. The calculator does not create that demand.

What replaces an $80,000 job

The salary vs freelance equivalent calculator starts from the package you leave, not from a target draw.

(salary + benefits + overhead) × risk buffer

Defaults: $80,000 salary, benefits worth 18%, $15,000 overhead, 1,150 billable hours, 12% risk buffer.

Employee package: 80,000 × 1.18 = $94,400

Freelance revenue target: (94,400 + 15,000) × 1.12 = $122,528

Equivalent hourly: 122,528 ÷ 1,150 = $106.55

Monthly revenue: $10,210.67

That $106.55 sits next to the $106.88 default. Two tools, two formulas, similar money. Tax treatment is excluded here too.

The editorial example on that page is an $85,000 salary, 18% benefits, $16,000 overhead, 1,150 hours, 12% risk.

Package: $100,300

Revenue target: $130,256

Hourly: $113.27

Monthly: $10,854.67

Calculator result

Salary vs freelance equivalent

Employee salary
$85,000.00
Benefits value
18 % of salary
Freelance overhead
$16,000.00
Billable hours / year
1150 hrs
Risk & downtime buffer
12%

$130,256.00

annual freelance revenue target

Equivalent hourly rate
$113.27
Employee package value
$100,300.00
Monthly revenue target
$10,854.67
Open the calculator

Align the overhead boxes before you compare the two tools. The freelance-rate default uses $18,000. The equivalent-revenue default uses $15,000. Same word, different pile.

Fixed-price work still needs this rate

The calculator note says: add a profit or risk premium before quoting fixed-price work.

Take the default $106.88. A project you honestly think is 40 hours:

Internal cost: 106.88 × 40 = $4,275.20

That is the floor if the hours are right. Scope grows. Revisions grow. If you quote $4,275 and the job takes 50 hours, you earned $85.50 an hour and missed the $118,000 plan.

I would multiply the hour estimate by a risk factor you can defend, then quote that. The project quote calculator exists for that path. Do not send $106.88 × hoped-for hours and call it a fixed fee.

What this number is for

Use $106.88 to see whether a lead is even in range. Use 1,104 hours to see how many weeks of work the year needs. Use the utilization tool when a client asks for a discount: a lower rate needs more billed hours.

Do not treat $106.88 as a market statistic. It is $118,000 over 1,104 hours. The emergency fund post is about cash coverage when a client is late. The subscription year is overhead you should already have inside that $18,000.

This is a rate sketch. It is not a tax return, and it is not legal advice about contractor status. Open the freelance hourly or day rate calculator with the income you need, the overhead you actually pay, and the hours you invoiced in a normal month. If you are leaving a salary, run salary vs freelance equivalent with the same benefits number you will lose.